ALAN TORRES
/// MULTIMEDIA ALCHEMIST & COLLABORATOR ///
JOURNAL ENTRY #01
I swapped the restaurant rush for the studio sweats. My specialty lies in **bringing visual narratives to life**, weaving together video, cross-team collaborations, and content strategy for brands like Harvard DCE. I excel at cross-platform campaigns, technical precision, and collaboration. My nomination for the Harvard DCE Above and Beyond Award shows!
MY SKILLS
PRODUCTION STRATEGY
- Full Video Production Lifecycle (Filming, Editing, Post-Production)
- Storyboarding and Content Strategy
- Digital Marketing and Project Management (Scrum PSM I)
DIGITAL MARKETING
- SEO and Cross-Platform Social Media Campaigns
- Content Strategy and Data Analysis (Google Analytics)
- Web Design and User Experience (UX)
COMMUNICATION
- On-Camera Talent Coaching and Liaison
- Professional Communication and Business Writing
- Fluent in Spanish (Language Proficiencies)
SOFTWARE SUITE
ADOBE CREATIVE SUITE
- Premiere Pro (Video Editing/Post-Production)
- Photoshop and Illustrator (Design/Image Editing)
- InDesign and Lightroom
GRAPHICS
- Graphics Creation
- Videography and Photography
- Canva Proficiency
WEB DEV
- WordPress
- Web Design and Maintenance
- UX and Mobile Optimization
COLLABORATION & WORKSPACE
- Google Workspace (Docs, Sheets, Drive)
- Microsoft Office (Word, Excel, PowerPoint)
- Project Management: Monday.com
QUEST LOG
> Harvard DCE – Brattle Square Studios
[AUG 2025 – PRESENT] // ROLE: STUDIO APPRENTICE
- Support all stages of video production, including concept development, storyboarding, filming, editing, and post-production, for projects across DCE’s various brands.
- Operate camera, audio, and live broadcast equipment to ensure smooth and high-quality productions.
- Produce and edit multimedia and social media content for DCE’s various brands, aligning visuals with institutional messaging.
- Interview and coach on-screen talent, including faculty and international leaders, to create authentic and engaging stories.
- Develop automation tools to streamline editing workflows and reduce production time.
- Collaborate with creative and technical teams to improve multi-camera and remote production setups.
- Nominated for the Harvard DCE Above and Beyond Award for creativity, initiative, and collaboration.
> Harvard DCE – Marketing
[JAN 2025 – JUL 2025] // ROLE: MARKETING CONTENT COORDINATOR
- Built and updated key marketing web pages faculty spotlight features across various brands.
- Implemented SEO strategies with Harvard’s agency partner to improve visibility and engagement.
- Wrote blog posts and spotlight articles featuring students and faculty, ensuring alignment with Harvard’s editorial voice.
- Partnered with media teams to produce interviews and event coverage, including Harvard Commencement.
- Conducted interviews with Harvard faculty, staff, and students to create written and multimedia features that highlight personal experiences and academic achievements.
> Etnias Bar & Grill (Digital)
[MAR 2023 – PRESENT] // ROLE: SOCIAL MEDIA MGR & WEB DESIGNER
- Designed, created, and managed short-form social content across platforms (e.g., Instagram, Facebook).
- Analyzed performance data to refine content strategy and improve overall campaign reach.
- Photographed dishes, customers, and events to develop a cohesive digital storytelling narrative.
- Designed and maintained the restaurant’s responsive website, ensuring optimal mobile performance.
- Managed all digital asset inventory and brand visual consistency.
> Etnias Bar & Grill (Management)
[JAN 2023 – SEPT 2024] // ROLE: RESTAURANT & BAR MANAGER
- Managed daily operations, including scheduling, inventory, and conflict resolution, for a team of 15+ staff.
- Developed and implemented comprehensive training programs to foster team growth and long-term staff development.
- Executed service and revenue strategies to drive high standards of customer satisfaction and overall business profitability.
- Oversaw compliance with all safety and health regulations.
> Mr. Mario Restaurant
[MAR 2024 – PRESENT] // ROLE: WEB DESIGNER (REMOTE)
- Designed, developed, and maintained the restaurant website remotely.
- Focused on improving user experience through intuitive interfaces and mobile optimization best practices.
- Implemented site updates and optimization efforts to increase organic web traffic.
- Collaborated with restaurant leadership to ensure the digital presence aligns with brand identity.
> Other Experience (Hospitality & Retail)
// ROLE: MANAGEMENT & SALES
- **La Cancun Restaurant** (Restaurant & Bar Manager, Sept ’22 – Jan ’23)
- **PacSun** (Assistant Retail Sales Manager, Jul ’19 – Sept ’22)
EDUCATION & CERTIFICATIONS
> Year Up United – Business Fundamentals Pathway
Boston, MA | SEPT 2024 – JULY 2025
- Mastered **Business Writing** and **Professional Communication** for high-level corporate and marketing interactions.
- Specialized training in **Business Fundamentals** and **Marketing Operations** best practices.
- Completed focused coursework in Advanced Excel and Project Management methodologies.
> North Shore Community College – Graphic Design
Lynn, MA
- Completed focused studies in **Graphic Design principles**, including Typography and visual hierarchy.
- Gained technical knowledge in the Adobe Suite as applied to design projects.
- Studied practical applications of Digital Marketing and Social Media Strategy.
> Certifications
Key industry proficiencies
- **HubSpot (2025):** Expertise in modern **SEO**, holistic **Content Marketing** strategies, and multi-platform **Social Media Marketing**.
- **Google (2023):** Certified in **Google Analytics** and **Ads Search** for data-driven campaign optimization.
- **Scrum (2024):** Professional Scrum Master I (PSM I) certification for agile project leadership.